To engage fans and introduce new generations to football the NFL asked us to reimagine NFL team identities. Our approach was to deconstruct each team's logo to create organic patterns that amplify the visual dynamics, spirit and energy embedded within the original NFL design.
FIRST PLACE WINNER
NFL x FIT Competition
We celebrated the launch of our merchandise at the Museum of Art and Design, joined by guests like Fashion Designer Cynthia Rowley.
BELLA New York